What it is: A gently cleansing formula that contains deep purple pigments to cancel out warmth in blonde, gray, and white hair. Key benefits: - Cleanses hair without stripping color or moisture - Enhances shine - Leaves hair vibrant and healthy-looking Suggested Usage: -Vigorously massage a generous dollop into wet hair. -Rinse well. -Repeat if needed. -Use one to two times per week.

Water, Sodium Cocoyl Isethionate, Sodium Lauryl Sulfoacetate, Disodium Laureth Sulfosuccinate, Cocamidopropyl Betaine, Sodium Lauroyl Sarcosinate, Glycol Distearate, Parfum(Fragrance), Decyl Glucoside, Citrus Limon (Lemon) Fruit Extract, Chamomilla Recutita (Matricaria) Flower Extract, Panthenol, Keratin, Hydrolyzed Keratin, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Guar Hydroxypropyltrimonium Chloride, Glycerin, Butylene Glycol, Polyquaternium-7, Propanediol, Amodimethicone, C11-15 Pareth-7, Laureth-9, Trideceth-12, Quaternium-95, Butyl Methoxydibenzoylmethane, Ethylhexyl Methoxycinnamate, Ethylhexyl Salicylate, Disodium EDTA, Carbomer, Sodium Hydroxide, Citric Acid, BHT, Chlorphenesin, Phenoxyethanol, Ethylhexylglycerin, Ext. Violet 2 (CI 60730), Red 33 (CI 17200).